CRMx helps marketing teams understand how customers interact with emails, personalised content, View in Browser pages, CloudPages and websites. Track the complete digital journey from the original email click through to browser activity, session recordings and website engagement.
Analyse engagement visually across email content, CTAs, CloudPages and customer sessions.
Visualise where subscribers click within Salesforce Marketing Cloud emails across CTAs, images and content blocks.
Compare two email versions side by side and understand why one layout, message or CTA performed better.
Track different dynamic or personalised versions of the same email separately instead of combining every variation into one report.
Compare multiple email versions side by side, from a simple A/B test through to a ten-version A–J comparison.
Transform raw SFMC click information into understandable, ranked and actionable engagement insights.
See how visitors interact with Salesforce Marketing Cloud CloudPages after leaving the email.
Replay real website and CloudPage sessions to discover usability problems and conversion barriers.
Turn visual campaign intelligence into reports that can be shared with CRM, marketing and leadership teams.
Analyse each version independently and compare click performance, heatmaps, CTA engagement and content effectiveness across variants A–J.
When an email recipient selects the View in Browser link, standard email tracking can lose visibility of what happens next. CRMx VIB Suite bridges this gap by capturing engagement across the browser version of the email and connecting it with the wider customer journey.
Understand how recipients interact with the browser-rendered version of an email instead of losing tracking visibility after the View in Browser link is selected.
Replay visitor activity on View in Browser pages to understand reading behaviour, hesitation, interaction patterns and the path taken after leaving the email.
Compare browser-rendered email versions side by side and identify which design, CTA, message or content arrangement performs better.
Connect engagement across the original email, View in Browser experience, session recording and website visit to understand the complete post-send customer journey.
Tracking capabilities depend on implementation, consent configuration, browser settings and applicable privacy requirements.
Standard email reports show totals. CRMx helps your team understand which specific content, CTA and design elements generated those results.
Quickly identify what attracted attention and what was ignored without manually analysing multiple reports.
Understand whether important calls to action are visible, correctly positioned and generating engagement.
Use real subscriber behaviour to guide email layout, content hierarchy and creative decisions.
Present visual insights that campaign managers, designers and senior stakeholders can understand.
Follow the customer journey from the email click through to CloudPage behaviour and session activity.
CRMx provides a straightforward workflow for finding, visualising and comparing campaign engagement.
CRMx is securely configured with your Salesforce Marketing Cloud environment during onboarding.
Search by email name, Job ID, journey or date range to locate the campaign you need.
Display click behaviour directly over the email or page design using visual heatmaps.
Apply the findings to future campaigns and share reports with relevant stakeholders.
CRMx gives each team a clearer understanding of how customers interact with campaign experiences.
Understand campaign engagement and prioritise improvements for upcoming sends.
See how layout, creative, content hierarchy and CTA placement affect customer behaviour.
Access clear visual reporting that explains campaign performance beyond top-level totals.
Discover how CRMx tracks standard emails, dynamic versions, View in Browser engagement, session recordings and website activity in one connected customer experience intelligence platform.
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